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What is Motion Design ?

Motion design is a video animation created based on storytelling. The production process involves animating text, shapes, and 2D illustrations, all accompanied by an audio production (music and sound effects). Software like After Effects and Adobe Animate are essential tools in our motion design creations.
The primary goal of an animated video is to simplify your message so that it is easily understood by your target audience. It is recommended that a video, in addition to being relevant, should be very short, ranging from a minimum of 30 seconds to a maximum of 2 minutes. Motion design should also help enhance your brand image and increase your social media engagement through strong virality.

What is Its Importance ?

Motion design offers significant benefits for your business. Firstly, it enhances your online visibility and strengthens your presence on social media. A video can increase your chances of ranking on the first page of search engines by about 50% by keeping visitors engaged on your page. Animated content is more dynamic and impactful than traditional videos, making your animation more likely to go viral.
Motion design also helps you stand out effectively from your competitors. It allows you to modernize and refresh your brand image while reinforcing your credibility and building customer trust. Additionally, motion design optimizes your communication strategy and budget, as graphic animation requires less investment compared to traditional advertising.
You won’t need a camera or actors to create the videos, and the possibilities are endless for explaining the specifics of your business and highlighting your strengths. It’s an excellent way to present your products or services in an engaging and efficient manner. Moreover, visual and animated design is a powerful tool for effectively transmitting knowledge to your teams.

Why Choose WEMOJOH ?

We offer relevant production services tailored to your needs, handling every stage of the process from the initial brief to the final delivery, including multilingual voiceover production (English, French, and Wolof).
In addition to Motion Design, we provide other services such as social media management. Our community managers take care of developing your visibility on platforms like Facebook, Instagram, LinkedIn, and any other social network that can serve as a suitable acquisition channel for your business.
We make our rates more accessible to allow you to benefit from these successful communication methods at a fair price.

Scribens Style Video

This style, also known as whiteboard video (or hand-drawing), is often used to provide impactful explanations by focusing attention on the illustrated object. This style requires a “teasing” storytelling approach by arranging the illustrations in advance. You can also reuse these drawings for other purposes.